SEO (Search Engine Optimization)
SEO is the art and science of making sure that your website pages get found by those searching for what your business offers. A proper implementation buy a professional SEO Company is critical. SEO optimizes website pages by ensuring they:
- Have content that answers the questions and topics that people are searching for – that the user search intent aligns with page content based on the keyword phrases people use when searching on Google and other search engines.
- Appear in search engine results pages (SERPs) as close to the top as possible and in a way that is informative, useful and stands out.
Metadata is behind the scenes code on your web pages that help the search engines know how to display summaries of your pages on SERPs. This includes the title of your page, a brief description and can also include more advanced localization information such as address, hours of operation, phone number, type of product/service, etc in the form on JSON-LD codes.
Each page on your website needs its own separate and distinct metadata, crafted to match that particular page’s content.
On-Page Search Engine Optimization (SEO)
- Your message is specifically targeted, based on keywords that people type into search engines or interests based on their online behavior.
- Not only is your ad only shown to a targeted audience, you only pay for those who further indicate an interest by clicking on your ad.
- You can easily create as many ad variations as you like, allowing you to specifically tailor your message to niche audiences.
- Online analytics track everything from ad clicks to phone calls to website visits. You’ll know exactly which ads converted into desirable actions and we can even attempt to correlate offline sales with online interest origins.
Check Out Our Work
Community Development Council Durham
“Exceptional Results!! We grew our business by 20% the first year and the growth continues. I would not hesitate to recommend TDMP to any type of business new or old. Thank you to the team at TDMP!”
“Very Personable. The website got done very quickly and they were very professional throughout. Each step of the process was completed on time and there were no issues at all. I recommend these guys to anyone who needs a website for their business.”
“Always There When You Need Them. The Digital Marketing People really do a good job of taking care of us. These folks are very helpful and friendly and their service is invaluable. I cannot recommend them highly enough!”
“The team met with me on several occasions to get a clear vision of what my needs were for my website and then communicated with me regularly throughout the process to ensure the project was coming together as I had hoped. Very friendly, professional, and efficient!”
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